Madhotcollectibles.com - 1964: LUCKY CHARMS is a brand of cereal produced by the General Mills food company. The cereal consists of toasted oat pieces and multi-colored marshmallow shapes ("marbits" or marshmallow bits).
Lucky_Charms_Advertisement_Nov_1964 : General Mills Corporation : Free Download, Borrow, and Streaming : Internet Archive
![Lucky Charms 50th Anniversary - Things You Didn't Know About the General Mills Cereal - Thrillist Nation Lucky Charms 50th Anniversary - Things You Didn't Know About the General Mills Cereal - Thrillist Nation](https://assets3.thrillist.com/v1/image/1203969/381x254/crop;webp=auto;jpeg_quality=60.jpg)
Lucky Charms 50th Anniversary - Things You Didn't Know About the General Mills Cereal - Thrillist Nation
![Lucky Charms 50th Anniversary - Things You Didn't Know About the General Mills Cereal - Thrillist Nation Lucky Charms 50th Anniversary - Things You Didn't Know About the General Mills Cereal - Thrillist Nation](https://assets3.thrillist.com/v1/image/1192958/640x935/scale;webp=auto;jpeg_quality=60.jpg)
Lucky Charms 50th Anniversary - Things You Didn't Know About the General Mills Cereal - Thrillist Nation
![Andrew King on Twitter: "Happy St. Patrick's Day! ☘️ Lucky Charms was created in 1964 with mascot, Lucky the Leprechaun, also known as Sir Charms, originally called L.C. Leprechaun. General Mills management Andrew King on Twitter: "Happy St. Patrick's Day! ☘️ Lucky Charms was created in 1964 with mascot, Lucky the Leprechaun, also known as Sir Charms, originally called L.C. Leprechaun. General Mills management](https://pbs.twimg.com/media/Ewr7FH6XEAQ2zRy.jpg:large)